<p style= "box-sizing: border-box; margin: 0px 0px 10px; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;"> On this episode of SmartBug on Tap, Jen Spencer shares six ways to incorporate your ABM strategy into your virtual events. <p style= "box-sizing: border-box; margin: 0px 0px 10px; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;"> Jen discusses the following tips: <p style= "box-sizing: border-box; margin: 0px 0px 10px; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;"> 1. Sales and Marketing Alignment <p style= "box-sizing: border-box; margin: 0px 0px 10px; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;"> 2. Customer and Partner Relationships <p style= "box-sizing: border-box; margin: 0px 0px 10px; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;"> 3. ABM Technology <p style= "box-sizing: border-box; margin: 0px 0px 10px; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;"> 4. And More!

On this episode of SmartBug on Tap, Jen Spencer shares six ways to incorporate your ABM strategy into your virtual events. Jen discusses the following tips: 1. Sales and Marketing Alignment 2. Customer and Partner Relationships 3. ABM Technology 4. And More!

On this episode of SmartBug on Tap, Jen Spencer shares six ways to incorporate your ABM strategy into your virtual events. Jen discusses the following tips: 1. Sales and Marketing Alignment 2. Customer and Partner Relationships 3. ABM Technology 4. And More!

How to Incorporate Your ABM Strategy into Your Virtual Events

Welcome to SmartBug on Tap—your go-to podcast for actionable marketing insights, thought leadership, and expert strategies to elevate your brand's success. Hosted by the team at SmartBug Media, each episode features engaging conversations with industry leaders and SmartBug experts, tackling topics from creative alignment and strategic planning to leveraging tools like HubSpot for enterprise success.

Whether you're a marketing leader, a strategist, or a HubSpot power user, this podcast delivers practical advice you can apply right away. Tune in for stories of innovation, best practices, and SmartBug's unique approach to solving complex marketing challenges—served straight from the source.

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Welcome to SmartBug on Tap—your go-to podcast for actionable marketing insights, thought leadership, and expert strategies to elevate your brand's success. Hosted by the team at SmartBug Media, each episode features engaging conversations with industry leaders and SmartBug experts, tackling topics from creative alignment and strategic planning to leveraging tools like HubSpot for enterprise success. Whether you're a marketing leader, a strategist, or a HubSpot power user, this podcast delivers practical advice you can apply right away. Tune in for stories of innovation, best practices, and SmartBug's unique approach to solving complex marketing challenges—served straight from the source.

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How to Incorporate Your ABM Strategy into Your Virtual Events

How to Incorporate Your ABM Strategy into Your Virtual Events