Hotel Insights by eHotelier

How to increase direct bookings through personalization with Juanjo Rodriguez


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In this episode, we discuss using personalisation on your website to increase direct booking conversion. My guest is Juanjo Rodriguez, founder and CEO of technology company The Hotels Network.

Juanjo and I discuss the following:

  1. The biggest challenges hoteliers are currently facing and how technology can help.
  2. Extending personal service to deliver online personalisation.
  3. The latest machine learning and how AI can bring value to hoteliers.
  4. How ChatGPT and generative AI can be used to create personalisation online.

About The Hotels Network:

We are an innovative technology company that believes in the power of extreme personalization. Based around the globe, we’ve brought together an awesome team with deep expertise in hospitality, product design and consumer marketing.


Learn more at https://www.thehotelsnetwork.com/

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