Brandon discusses new research about how caffeine effects consumer spending and then talks about how you can use the results to increase your sales.

He covers using caffeine to increase your sales online as well as in retail and provides you some real world examples of businesses that are doing it.

This episode will give you a marketing edge!

EPISODE LINKS:

• Caffeine’s Effects on Consumer Spending Study
  https://journals.sagepub.com/doi/10.1177/00222429221109247

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