Sign up to save your podcasts
Or
Share How to Keep the Trust Crisis From Killing Your Pipeline
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
How to Keep the Trust Crisis From Killing Your Pipeline
Episode #211:
Dawn Werry, Chief Marketing and Revenue Officer & Partner at Chief Outsiders, and Jamie Gier, Chief Marketing Officer at DexCare, dissect the top challenges B2B C-suite leaders face. They reveal why internal alignment, customer understanding, and balancing short- and long-term goals matter most. They share hard-won insights on building plans to restore trust in selling. Their practical advice equips executives to drive sustainable growth.
“Having a trust-building program and seeing and embracing it as an imperative, not just a value that sits on the shelf, is strategic for the organization.” - Jamie Gier
In this conversation, Dawn and Jamie share strategies for uniting go-to-market teams, using customer voices to guide messaging, and embedding trust-building into company DNA. Their actionable guidance blends leadership wisdom with real-world examples to help executives navigate today’s trust crisis while driving measurable growth.
Follow Dawn Werry on LinkedIn
Follow Jamie Gier on LinkedIn
Follow host Steve MacDonald on LinkedIn
View all episodes
By Steven MacDonaldEpisode #211:
Dawn Werry, Chief Marketing and Revenue Officer & Partner at Chief Outsiders, and Jamie Gier, Chief Marketing Officer at DexCare, dissect the top challenges B2B C-suite leaders face. They reveal why internal alignment, customer understanding, and balancing short- and long-term goals matter most. They share hard-won insights on building plans to restore trust in selling. Their practical advice equips executives to drive sustainable growth.
“Having a trust-building program and seeing and embracing it as an imperative, not just a value that sits on the shelf, is strategic for the organization.” - Jamie Gier
In this conversation, Dawn and Jamie share strategies for uniting go-to-market teams, using customer voices to guide messaging, and embedding trust-building into company DNA. Their actionable guidance blends leadership wisdom with real-world examples to help executives navigate today’s trust crisis while driving measurable growth.
Follow Dawn Werry on LinkedIn
Follow Jamie Gier on LinkedIn
Follow host Steve MacDonald on LinkedIn