Skunkworks By HalfSerious

How to Kickstart Innovation When Your SAAS Company Has Lost Its Mojo


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Eric Bourget is the CEO and Founder at HalfSerious, a company that works with visionary SaaS businesses to bring innovation back to the companies they started. He is a specialist in designing and delivering custom SaaS solutions and has helped dozens of CEOs, primarily non-technical, go from vision to reality.
Eric is also the host of the Skunkworks Podcast, where he interviews entrepreneurs who have successful SaaS businesses that have hit a plateau around innovation but are trying to rekindle that spirit.
In this episode…
When starting a new business, many entrepreneurs see innovation as critical to building a successful company. It requires them to think differently and learn how to create unfair advantages. However, many ignore innovation when the business becomes big, which can hurt the growth and future of the company.
According to Eric Bourget, SaaS business owners need to stay on top of their game to be competitive, and the best way to do this is by continuously innovating. Such businesses must find consultants, agencies, or a professional who can guide them through the process.
In this episode of the Skunkworks Podcast, Eric Bourget, the host of the show and the CEO and Founder at HalfSerious, gets interviewed by John Corcoran, the Co-founder of Rise25 Media, about how he helps SaaS entrepreneurs get their innovation mojo back. Eric explains the four steps for rediscovering innovation and explains how leaders and their teams can get involved in the process. Stay tuned.
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Skunkworks By HalfSeriousBy HalfSerious