New episode of the Get Airborne podcast, brought to you by your host Geir Goksoyr.

In this episode, Geir is shedding light on how to become your client's best friend. When you stop trying to sell your products and start understanding your clients' needs and build solutions around those needs it gives you an edge over your competitors. Becoming the chosen one for your trade in your local area allows you to beat the competition without lowering your prices or compromising with the quality.