Now We Build

How to know when to double down - with LOW6 CEO, Jamie Mitchell


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In this episode, Jamie Mitchell shares his entrepreneurial journey from corporate life at BT to founding LOW6, a pioneering sports engagement and gaming platform. Discover how strategic pivots, international expansion, and relentless determination fueled his success, along with practical lessons on scaling, product development, and navigating investor challenges.


Sam and Jamie also discuss:


  • Entrepreneurial transition from corporate to startup
  • Scaling a sports engagement platform internationally
  • Pivoting business models in response to market opportunities
  • Challenges of fundraising and investor relations in gambling tech
  • Leadership and team building in high-growth startups


Now We Build has partnered with Capquest, an equity and investor relations management platform built for founders who need to track SAFEs, manage their cap table, and keep investors updated without the spreadsheet chaos. If you're raising capital or managing equity, Capquest helps you stay organised from day one. Now We Build listeners can now get 20% off an entire annual subscription with the code nowwebuild20. Use the link here to claim the discount: https://capquest.io/book-demo 


Timestamps:


00:00 Intro

01:50 From Corporate to Entrepreneurship: Jamie's Journey

04:33 The Birth of LOW6: Early Business Ventures

07:25 Navigating Challenges in the Sports Marketing Landscape

10:33 The Evolution of LOW6: From Betting to SaaS

13:01 Scaling the Business: Overcoming COVID and Investor Hurdles

15:44 The Shift to B2B: Lessons from the Gambling Sector

18:36 Global Expansion: Strategies for New Markets

21:22 The Role of AI in Gambling: Enhancements and Opportunities

24:01 Looking Ahead: Exciting Developments for LOW6


Learn more: https://linktr.ee/nowwebuild 


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Follow Jamie:


LinkedIn: https://www.linkedin.com/in/jamie-mitchell-51a805168/ 


Follow Sam:


LinkedIn: https://www.linkedin.com/in/sam-marchant/ 

TikTok: https://www.tiktok.com/@sammrchant 

Instagram: https://www.instagram.com/sammrchant

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Now We BuildBy Sam Marchant