
Sign up to save your podcasts
Or


Send us a text
Tired of watching economic uncertainty chip away at your financial security while you sit on the sidelines? 2026 is shaping up to be even more unpredictable, but here’s the truth: you don’t have to be a victim of it.
In this episode of Mastering Risk, I break down exactly why NOW is the best time to launch a profitable side hustle, and the proven 6-step roadmap I personally used to build Preparedness Labs into a healthy five-figure business, starting with just a few hundred dollars and zero prior experience.
You’ll discover:
• How to spot a real, burning pain people are already begging to solve (skip this and you’ll waste years)
• The “pill vs. gym” secret that makes customers choose YOUR solution over everyone else’s
• How to pick a bulletproof name and secure it everywhere – without legal headaches
• My near-free logistics setup: federal incorporation, separate bank account, BuyMeACoffee + Stripe storefront – all done in days for under $300
• Where your ideal customers actually hang out online
• The “aggressive patience” advertising system that finally gets eyes on your offer (including the Rule of 100)This isn’t theory.
This is the exact playbook that took me from zero to consistent revenue, and it works whether you’re in Canada or anywhere else (just adapt the incorporation step to your country).
If you’ve ever thought “I should start something on the side” but felt overwhelmed, this episode removes every excuse. Watch now, take notes, and start building the income stream that protects your family no matter what 2026 throws at us.
Drop a comment: What pain are YOU thinking of solving with a side hustle?
Like + subscribe for weekly no-nonsense strategies on risk, preparedness, and wealth-building.
https://preparednesslabs.ca
Links:
Corporations Canada: https://ised-isde.canada.ca/site/corporations-canada/en
BuyMeACoffee: https://buymeacoffee.com
Alex Hormozi – https://www.acquisition.com
Just do it. Your future self will thank you.
Support the show
https://preparednesslabs.ca/
By Dr. Jeff Donaldson, CDSend us a text
Tired of watching economic uncertainty chip away at your financial security while you sit on the sidelines? 2026 is shaping up to be even more unpredictable, but here’s the truth: you don’t have to be a victim of it.
In this episode of Mastering Risk, I break down exactly why NOW is the best time to launch a profitable side hustle, and the proven 6-step roadmap I personally used to build Preparedness Labs into a healthy five-figure business, starting with just a few hundred dollars and zero prior experience.
You’ll discover:
• How to spot a real, burning pain people are already begging to solve (skip this and you’ll waste years)
• The “pill vs. gym” secret that makes customers choose YOUR solution over everyone else’s
• How to pick a bulletproof name and secure it everywhere – without legal headaches
• My near-free logistics setup: federal incorporation, separate bank account, BuyMeACoffee + Stripe storefront – all done in days for under $300
• Where your ideal customers actually hang out online
• The “aggressive patience” advertising system that finally gets eyes on your offer (including the Rule of 100)This isn’t theory.
This is the exact playbook that took me from zero to consistent revenue, and it works whether you’re in Canada or anywhere else (just adapt the incorporation step to your country).
If you’ve ever thought “I should start something on the side” but felt overwhelmed, this episode removes every excuse. Watch now, take notes, and start building the income stream that protects your family no matter what 2026 throws at us.
Drop a comment: What pain are YOU thinking of solving with a side hustle?
Like + subscribe for weekly no-nonsense strategies on risk, preparedness, and wealth-building.
https://preparednesslabs.ca
Links:
Corporations Canada: https://ised-isde.canada.ca/site/corporations-canada/en
BuyMeACoffee: https://buymeacoffee.com
Alex Hormozi – https://www.acquisition.com
Just do it. Your future self will thank you.
Support the show
https://preparednesslabs.ca/

153,961 Listeners

5,145 Listeners

58,551 Listeners

2,861 Listeners