Today's guest, Lomit Patel is the Vice President of Growth at IMVU, responsible for user acquisition, retention, and monetization. Prior to IMVU, Lomit managed growth at early-stage startups including Roku (IPO), TrustedID (acquired by Equifax), Texture (acquired. by Apple), and EarthLink. Lomit is a public speaker, author, advisor, and recognized as a Mobile Hero by Liftoff.

Here you can find the main topics we discussed:

• 10:04 - 21:58 - Introducing the concept of smart marketing
• 21:58 - 32:36 - What are the levels of the marketing autonomy scale?
• 32:36 - 39:34 - What are the opportunities of automation
• 40:29 - 43:22 - How can we make the revolutionary process of marketing faster?
• 44:23 - 47:13 - Can we automate the creative process?
• 47:25 - 52:57 - The biggest challenges and blindspots for people implementing processes like these
• 52:51 - 58:11 - How Lomit envision marketing in 5 years from now

Find Lomit Patel here:

LinkedIn: https://www.linkedin.com/in/lomitpatel/

Website: https://www.lomitpatel.com/

Book: https://www.amazon.com/Lean-AI-Innovative-Artificial-Intelligence/dp/1492059315