The SmallBizChat with Melinda Emerson

How To Live Your Brand with Olivia Thomas


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In this episode, Melinda Emerson chats with brand building expert Olivia Thomas. They delve into brand building tips for women entrepreneurs, the balance between authenticity and posing in branding, and the importance of storytelling in personal brand development. They also discuss common mistakes in brand building and how to manage reputational challenges while maintaining brand integrity. The episode concludes with a mention of the Brand and Demand 2 program.

Olivia Thomas, The Brand Counselor, specializes in empowering seasoned founders to elevate their businesses through strategic branding. As the founder of the Wintentional Development Co., Olivia is dedicated to crafting compelling brand strategies that resonate with her customer’s dream clients. Olivia's mission is to help women in business build lives and legacies through the telling of captivating brand stories. She helps founders connect authentically with their audience, paving the way for sustained success as their businesses mature. For more information: www.Wintentional.com

Connect with Olivia Thomas:

Website: https://www.Wintentional.com

Twitter: https://twitter.com/Wintentional
Facebook: https://www.facebook.com/wintentional
Instagram: https://instagram.com/WithLoveFromO

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(0:00) Introduction and welcome by Melinda Emerson
(1:06) Guest introduction: Olivia Thomas, brand building expert
(3:03) Brand building tips for women entrepreneurs
(5:55) Authenticity vs. Posing in Branding
(8:15) Storytelling in Personal Brand Development
(9:26) Mistakes to avoid in brand building
(10:48) Managing Reputational Challenges and Brand Integrity
(12:56) Sponsor: Brand and Demand 2 program
(13:26) Closing remarks by Melinda Emerson
...more
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The SmallBizChat with Melinda EmersonBy Melinda Emerson

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