In today’s episode, we chat with Dustin Lee, founder of RetroSupply. We discuss how he went from being stuck in a job that left him profoundly unfulfilled to making over $200k a year selling graphic goods online.    We also talk about the experience of creating his new course to help designers and other creatives follow his path and build a side hustle from their skills called ‘Passive Income for Designers’. If you want to start selling stuff online, you won't want to miss this chance to learn from the master.    Thaducation Special Offer: Use the code THAD20 to get 20% off your entire first order.    What you will discover on this episode:  - How he successfully navigated switching between careers - going from banking to graphic design.  - The day he launched his first digital product which made him over $1000 in less than 24hrs!  - How he got started on Creative Market and then used it to help him go full-time with RetroSupply Co.  - The importance of building an email list before you start selling products.  - Giving away freebies versus giving away discounts  - The "Product Gap" explained and its value to marketing.  - Taking advantage of collaborations and connections.  - Dustin’s “passiveincomefordesigners.com" website and what is it about.  - Building your audience and how to keep them engaged  - Insights on Failure and Success  - The power of surveys and how you can leverage them to get your business to the next level.  - Criticism and when and how you should take it objectively.  - The value of Patience, Tenacity and Talent.    Resources: http://passiveincomefordesigners.com/  http://retrosupply.co/    Subscribe to the podcast: https://apple.co/2GOStCH    Thaducation Special Offer: Use the code THAD20 to get 20% off your entire first order.   YouTube: https://youtu.be/3ylSoPghdd4   Follow Thaducation: http://instagram.com/thaducation   Join Thaducation: https://www.facebook.com/groups/Thaducation/ https://www.thaducation.com/