You've written the affirmations. Said them out loud in front of your mirror every day, written them 555 times in your journal, built a whole morning routine around them... And yet something about the whole practice has always felt a little off—like you're trying to convince yourself of something your brain has already decided isn't true. In this episode I break down the neuroscience behind affirmations and how to shift them so they can actually work for you.

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