In this episode, the CIO at what3words, says the hardest part of tech leadership isn’t shiny tools or big budgets; it’s making complex systems actually work for people. He shares lessons from automating the boring stuff, scaling a scrappy startup, and knowing when to keep things manual before going digital. We also dive into the startup vs corporate mindset, the risks of rushing into AI, and why good tech should serve people, not the other way around.