On today’s episode of The Goats of Growth, I'm joined by Christian Byza, CEO and Co-Founder of Learn.xyz, as he shares his journey from organizing conferences in high school to building an AI-powered B2B learning platform.

Christian dives deep into the back story of Learn.xyx , pivoting from consumer to enterprise, and building effective go-to-market strategies. He also shares insights into personal branding, a growth hack you must hear, and how a positive mindset fuels his hustle. Tune in to hear insights on:

🔹 The Entrepreneurial Journey – From product management to launching Learn.xyz 🔹 Pivoting to B2B – How user feedback drove a major shift in the business model 🔹 Creative Marketing – Why unconventional tactics like renting an art gallery can make a bigger impact 🔹 Go-To-Market Growth – The importance of building a strong, scalable team 🔹 Personal Branding – How podcasts and visibility build trust and credibility

This episode is packed with practical lessons for founders, marketers, and anyone navigating the startup grind. Let us know your favorite takeaway from Christian’s story!

Christians Linkedin Profile Chapters

02:01 The Evolution of a Conference and Balancing Startups 05:57 From Product Management to Entrepreneurship 12:01 The Journey of Starting a Company 17:52 The Pivot to B2B Learning Solutions 23:53 Acquiring Users and Scaling the Product 39:08 Networking Strategies for Success 42:52 The Art of Fundraising and Building Relationships 48:45 Scaling and Growth Strategies 50:13 Pricing Models and Value Proposition 51:55 Building a Go-To-Market Team