It’s a New Year, and for many people it includes resolutions for a healthier lifestyle. Perhaps unsurprisingly, many of those same goals will be abandoned by February. We want to flip the script, so in this episode, we talk with sustainable behavior change scientist, Dr. Michelle Segar. We discuss the science behind what motivates people and how you can make lasting changes. We also dig into why people stop doing things that are good for them, why short-term motivators are important and the latest recommendations for physical activity.