Jenn Foster and Melanie Johnson talk about how to get an ROI with a book. How do I write a book to build my business and brand.

If you're looking for credibility in the marketplace then you need to have a book because you get that instant authority. Now all of a sudden, you've got this book, you're going to get media attention, you have an excuse to reach out, have a press release for your company, do interviews about your book, and of course, if you work with Elite Online Publishing, you become a number one best selling author.