Reframing Marketing

How to Make the Client the Hero in Their Journey


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Want to turn your clients into loyal brand advocates? It starts with one simple shift: Make them the hero of their journey.

By positioning your client as the main character and guiding them through their story, you build trust and create lasting connections. This approach leads to enthusiastic recommendations and organic growth.

Learn more in our latest podcast on why making clients the heroes of their stories is key to success in marketing and beyond.

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Reframing MarketingBy Simon Batchelar