Mindstate Marketing Hour

How to Make Your Behavioral Insights More Actionable for Your Brand


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If you're like most brand researchers, you spend a lot of time gathering deep consumer insights to help your brand reach its growth plan.  But now that you have these rich insights, what do you do with all that information?

In this episode of the Mindstate Marketing Hour, we’ll discuss how to turn a marketing research study into a full-blown behavioral design initiative with concrete actions that will improve your brand and your impact.

The Mindstate Marketing Hour is a weekly show with Will Leach and Steve Brown where they talk shop about science in marketing. Be sure to SUBSCRIBE to our channel to stay in touch!

Winner of the Market Research Podcast of the Year 2022 Award and Top 15 Behavioral Science Podcasts on FeedsSpot: https://blog.feedspot.com/behavioral_science_podcasts/

The show is also available in podcast format - check us out on most major platforms including iTunes/Apple Podcasts: https://podcasts.apple.com/us/podcast/mindstate-marketing-hour/id1589079476?itsct=podcast_box_link&itscg=30200&ls=1

Find Will’s book, Marketing to Mindstates here ⇒ https://amzn.to/3bPbXld

Looking to understand how to apply Mindstate Marketing to YOUR business?
Hop on over to ⇒ https://mindstategroup.com/about

Check out the FREE resources page here ⇒ https://marketing.mindstategroup.com/resources

Other ways to connect with Will and the Mindstate Group:
https://www.linkedin.com/in/william-leach-b5b80425/ https://www.linkedin.com/company/mindstate-group/

Thanks for tuning in!

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Mindstate Marketing HourBy Will Leach

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