Neel Doshi and Lindsay McGregor are the co-Founders of Vega Factor, a consulting firm that measures the strength of an organization’s culture and quantifies the return on investment of building a great culture. Neel and Lindsay’s new book is Primed to Perform: How to Build the Highest Performing Cultures Through the Science of Total Motivation. They also happen to be married. To each-other. Learn more at PrimedToPerform.com