Pre-call planning is one of most important tasks we overlook in sales. Many sales reps want to simply get on the phone and do their thing, but more and more reps are finding that shoot from the hip approach is not working. In this episode, we dive into how Jeff Boyle from Cision coaches his team to think about pre-call planning:  

- Research the contact & their company  

- Check your CRM system  

- Explore on LinkedIn (Contact & Company Page) 

- Competitor overview  

- Plan for the call

How to Master Pre-Call Planning with Jeff Boyle at Cision

So the question is this, how do entrepreneurial sales people like us, who have traditionally sold alone and used gut and intuition to hit their number, take their innate talents and begin selling using science, technology, and the secrets of thousands who have done it before---to crush their quota and change the world. That is the question and this podcast provides the answers.

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How to Master Pre-Call Planning with Jeff Boyle at Cision

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