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Are you ready to step out of your comfort zone and learn from the best? Join us on a captivating journey as we get up-close and personal with John Iapalucci, a titan in the low voltage industry with thirty years of hard-earned sales expertise. John lays bare his professional journey, from his time in corporate giants to forging his own path with JPI. He generously shares his wisdom on identifying opportunities, steering towards success, and recognizing potential when it arises. We also delve into an inspiring account of a representative who, through sheer grit and determination, rose to become one of the most successful in the country.

Moving forward, we delve deeper into the art of entrepreneurship through John's lens. He emphasizes the crucial role of customer relationships, explaining the concept of "vertical markets" and delineating strategies for identifying and effectively targeting them. We also explore the importance of making customers feel valued and part of the team. Further, John draws upon his personal failure experience while working for corporate giants, providing invaluable lessons for those contemplating starting their own ventures. This episode is a treasure trove of insights and wisdom - a must-listen for aspiring entrepreneurs and industry veterans alike. Don't miss out on this enlightening conversation with a seasoned industry expert.

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Knowledge is power! Make sure to stop by the webpage to buy me a cup of coffee or support the show at https://linktr.ee/letstalkcabling . Also if you would like to be a guest on the show or have a topic for discussion send me an email at [email protected]

Chuck Bowser RCDD TECH
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