Scott Deetz is the Founder and CEO of Northbound Group, a leading strategic finance, corporate development, and sell-side M&A advisory firm focused on Amazon and e-commerce businesses. Scott advises on strategic transactions such as improving cash flow through partner-supplier negotiations, debt financing, and minority equity investments. 

Scott is also the Owner and CEO of Entrepreneurial Advantage, where he helps small and medium-sized businesses achieve higher growth rates through improved strategic and internet marketing. After selling his first business for eight figures, Scott has made it his passion to help other entrepreneurs get the right valuation for their companies.

In this episode…

As the Founder and CEO of Northbound Group, Scott Deetz is an expert at helping FBA private label sellers get the right valuation for their businesses. He was inspired to follow this path after his educational experience selling his business. When Scott first tried to make a sale, his initial deal fell through. However, he saw this as an opportunity to improve his company’s value—and, with the help of a mentor, he ended up selling his business for more than three times the amount of the original offer.

So, what are Scott’s strategies for improving your valuation in order to make a greater exit? As he says, there are four main things buyers look for when valuing a business: a good profit percentage, a solid growth rate, risk diversification, and more earning sizes. These will determine how valuable a business is and whether or not the seller will get a good price when exiting.

In this episode of the Buy Box Experts podcast, James Thomson interviews Scott Deetz, the Founder and CEO of Northbound Group, about how to maximize the valuation of an FBA private label brand before an exit. Scott shares his advice to brand owners on how to prepare for a sale, the ins and outs of the different lanes of investors, and why you should always meet with an advisor before selling. Stay tuned.