This episode features Eric Seufert, founder at Heracles, founder at QuantMar, and founder at MobileDevMemo.com . Eric is perhaps one of the smartest people in mobile user acquisition today - in this episode Eric walks us through how to model out an app's DAU.

Key highlights

• Why systematic modeling of growth is crucial to an app.
• What inputs Eric recommends for systematic modeling of growth.
• How to think about the DAU gap to be closed – and the UA effort required to close it.
• How granular or high-level should a model be? How Eric recommends thinking about this.

Check out the full transcript and show notes here:
http://mobileuseracquisitionshow.com/episode/how-to-model-out-an-apps-dau-with-eric-seufert-founder-at-heracles-quantmar-mobiledevmemo/

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