New guidance from Apple has been released with regards to metatags for podcast episodes. In a nutshell ID3 tags and metadata can be overwhelming at first. What we need to understand however is that they are there to help filter through masses of content that’s uploaded to the internet daily. They make our files searchable and the better we do our job at adding them – the easier it will be for our potential listeners to find us. Apple has shown us that they pay attention to quality and in my personal opinion this will be the first area of many that will come under review in the coming months. As podcasters we should adhere to create great quality content and perhaps the times where we can just “throw it out there and see if it sticks” are approaching it’s end. Podcasting doesn’t fall under any regulations currently. Unlike radio you are free to create the content how you wish with no big corporation breathing down your neck. Is this the start of a new quality era for podcasting? Time will tell…