Why are podcasting strategy and quality important? Carey Green—the Founder of Podcast Fast Track—firmly believes that we need to rethink how we think about podcasting strategy. Your strategy needs to be the “why” behind creating your podcast. You need to build a strategy that meets your goals, helps you build the right audience, and helps you monetize your business. Hear some of Carey’s expert advice to reach your podcasting goals in this episode of Content Callout! 

Outline of This Episode

• [2:02] Why is podcasting strategy and quality important?
• [3:31] Where to get started with podcasting strategy
• [5:30] Passion and purpose in podcasting
• [6:38] Dial in a podcasting strategy that matches your goals
• [10:42] How to build an audience of the right people 
• [12:17] Should you take the DIY route or hire professionals?
• [15:18] The right strategy leads to the right monetization model
• [18:44] The biggest mistake Carey sees B2B marketers make
• [19:33] How Carey feels about promotion through ads
• [21:40] The ONE question people should always ask 
• [24:14] How to connect with Carey Green

Resources & People Mentioned

• The Turnaround podcast by Jesse Thorn

Connect with Carey Green

• Podcast Fast Track
• Connect on LinkedIn
• Follow on Twitter

Connect With the Content Callout Team

• https://ContentCallout.com 

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