The AdExpert Podcast

How to Perform a Local SEO Audit: Step-by-Step Guide to Boost Your Website’s Visibility


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In this episode, we break down how to run a complete local SEO audit to improve your online visibility and attract more local customers. From your Google Business Profile to backlinks and reviews, you’ll learn the key steps that make a real difference in search rankings.

You’ll learn:

  • How to review and optimize your Google Business Profile for accuracy and trust
  • Why local keywords in content, headings, and meta tags are critical for ranking
  • Simple on-page SEO fixes to improve user experience and crawlability
  • How to strengthen your backlink profile and monitor online mentions
  • Key technical SEO checks, like fixing broken links and improving site speed
  • Why customer reviews and star ratings directly impact local SEO success
  • Which SEO metrics to track so you can measure results and refine your strategy

Whether you’re a small business owner or managing multiple locations, this episode will give you the tools to audit your website effectively and boost your local search rankings.

Blog Link: How to Perform a Local SEO Audit for Your Website

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The AdExpert PodcastBy Sam