I'm continuing the conversation about the process of personalization, the way we access the information we need and how it changes depending on who our prospect is.

Here's what I touch on in this episode:

• finding information for personalization,
• the types of content to pay attention to,
• how to personalize when your prospect is an employee,
• how to personalize when your prospect is the CEO,
• how to personalize when your prospect is an entrepreneur,
• why website is one of the most valuable resources.

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The theme song of my podcast is called "Тема Прошлого Лета" by Tequillajazzz, used with permission.

Listen on Spotify.

Visit the official website of "The Art of Giving a F*ck"!

If you have any questions or comments for me, reach out via Linkedin or e-mail [email protected].

Thanks for checking out this episode!

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