Chelle Honiker, a powerhouse in indie publishing, reveals how to scale your author business by focusing on what matters—and automating the rest. Tune in to learn practical strategies that save time and boost growth.

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RESOURCES MENTIONED IN EPISODE:

Author Automations: https://authorautomations.com/

Indie Author Magazine: https://indieauthormagazine.com/

Direct Sales Discovery for Authors: https://direct2readers.com/

Author Nation: https://www.authornation.live/

EPISODE CHAPTERS:

00:04:42 How to Automate the Right Way

00:10:00 Chelle's PARA Method

00:16:35 How Chelle organizes her goals

00:19:13 Chelle's Way of Defining Success

00:20:30 When should we and should we not automate?

00:27:35 Top Automations for Authors

00:39:35 What to Use to Start a Website

00:42:44 Indie Author Magazine Training

00:53:51 Where to find Chelle and her work

Thank you so much for listening! You can always reach out to [email protected] if you have any guest/episode recommendations or questions about going Beyond the Book!

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I’m on a mission to bring Power to Storytellers. Here’s my story 👇

ABOUT THE HOST: MICHAEL EVANS

I’m the creator of Reader Meter (the reader intelligence platform for authors), Beyond the Book (the place that helps you turn your story into an empire), and Author Sidekick (the newsletter that helps authors grow their readership and revenue).

In high school, I wrote and self-published 12 sci-fi novels (aka I didn’t have many friends).

I then attended college at Harvard, where I road-tripped the country filming YouTube videos during COVID (school was online🫣), live-streamed myself playing scavenger hunt with my roommate for ~1,000 hours, and eventually co-founded a software company that was named Publishing’s Start-up of the Year in 2023 by Jane Friedman.

After graduation, I worked on the data & analytics team at MrBeast and am now back in publishing, dedicating my life to bringing power to authors. I’m really grateful to be living my dream, and am hopeful I can help you get one (or a few!) steps closer to doing the same for yourself 😊.

ABOUT BEYOND THE BOOK:

Beyond the Book exists to help authors expand their revenue and readership beyond books. We are rewriting the rules of publishing by helping authors build “mini-Disneys” from their stories through physical products, community experiences, games, other media formats, and more.

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