You don't need a million-dollar marketing budget to build a thriving business. Maria Guy shares how she used her construction background to build a successful coaching practice, all by leveraging practical solutions and her existing network. We talk about why over-serving early clients creates lifelong customers, the importance of being practical, and how to use strategic partnerships to scale quickly.

Maria also talks about finding your unique business voice, how to navigate client expectations, and why authenticity beats copying others. If you're in the early stages of business or feeling stuck in your growth, Maria's story will inspire you to rethink how you approach growth, partnerships, and networking.

Timestamps: 00:00 — Cold Open & Intro 03:37 — Maria's Journey: From Construction to Coaching 05:27 — The Power of Structure in Building a Business 06:00 — Using Your Network to Build a Consulting Business 09:37 — Over-Serving Early Clients to Build Loyalty 12:20 — The Importance of Building Credibility Early 14:21 — The Mistake of Copying Others' Business Models 17:52 — Partnering with Others to Scale Your Business

Links:

Guest: Maria Guy LinkedIn: www.linkedin.com/in/mariaguy