Content amplification is part of a wider content marketing strategy where you ensure your content is seen by your target audience. It entails pitting your content against that of the rest of the world. And boy is that world noisy and hard to be heard in. A content amplification strategy is one of those things that most brands, publishers, and content creators on a budget know is important, yet lack the full picture of its scope. With a bit of luck and your patience, I’m about to remedy that and