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How To Price Your Physiotherapy Services for Clinic Growth and Success Part 1
In today's episode, we're diving deep into the art of pricing your physiotherapy services for success. Remember the story about the ship's engine? It's all about knowledge, experience, and the value you create for your patients.
Let's break down the value formula: Dream outcome multiplied by perceived likelihood of achievement, divided by time delay times effort and sacrifice. This equation guides us in delivering maximum value to our patients.
Market research is vital too. Understand your competition, the demographics of your area, and what your patients truly value. Think beyond just the price – focus on the value you offer!
When a patient is with you, communicate the value of your expertise, how you've treated similar cases, and the outcomes achieved. Reduce effort and sacrifice for your patients, making their journey smoother.
But remember, pricing is not set in stone! Regularly review your costs, margins, and inflation. Quarterly pricing reviews ensure a healthy practice growth and better revenue.
For more tips and resources, visit our website at https://physiomarketing.co. Let's help your practice:
✅ Generate more revenue
✅ Get more new patients booked in the diary
✅ Be the #1 practice in the area for new patients
#PhysioPracticeSuccess #PhysiotherapyClinic #PhysioMarketing #GrowYourPractice #HealthyRevenue #ValuePricing #PatientExperience #ExpertiseMatters #QuarterlyReview #PatientJourney
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By Chaz ArachchiIn today's episode, we're diving deep into the art of pricing your physiotherapy services for success. Remember the story about the ship's engine? It's all about knowledge, experience, and the value you create for your patients.
Let's break down the value formula: Dream outcome multiplied by perceived likelihood of achievement, divided by time delay times effort and sacrifice. This equation guides us in delivering maximum value to our patients.
Market research is vital too. Understand your competition, the demographics of your area, and what your patients truly value. Think beyond just the price – focus on the value you offer!
When a patient is with you, communicate the value of your expertise, how you've treated similar cases, and the outcomes achieved. Reduce effort and sacrifice for your patients, making their journey smoother.
But remember, pricing is not set in stone! Regularly review your costs, margins, and inflation. Quarterly pricing reviews ensure a healthy practice growth and better revenue.
For more tips and resources, visit our website at https://physiomarketing.co. Let's help your practice:
✅ Generate more revenue
✅ Get more new patients booked in the diary
✅ Be the #1 practice in the area for new patients
#PhysioPracticeSuccess #PhysiotherapyClinic #PhysioMarketing #GrowYourPractice #HealthyRevenue #ValuePricing #PatientExperience #ExpertiseMatters #QuarterlyReview #PatientJourney