Consulting services conventionally involve customized solutions for each client, but how much of what you do for most people you work with is repetitive? This LMScast episode will show you how to productize your consulting business with online courses and packaged services.

Productizing your consulting is accomplished by packaging sets of services that target the standard needs of 80% of your clients. Clients are given a limited set of service options to choose from based on what you have found that most clients need. Packaging your services this way can save you significant time and increase your returns. You will also have more time to devote to the few clients who truly need specialized solutions.

You probably lose quite a few clients who simply cannot afford your professional fees, but there is an alternative solution you can offer them. In a weekend or two using a WordPress learning management system (LMS) plugin like LifterLMS, you can create online courses to help clients do for themselves much of what you would normally do for them at a fraction of the cost. By down-selling a lower-priced solution you will gain income and attract a new customer base.

Also, offering a free introductory course can be a lucrative lead-generation device. It will demonstrate your expertise and educate potential clients about what is actually involved in the level of service you provide. Clients will be willing to pay more once they know the value of what you can do for them.

Building an online course is not difficult with a course development platform like LifterLMS. It supplies you with all the tools and resources you need to put courses together simply and intuitively. It also handles course fee payments and progresses users through each stage of learning without direct involvement from you.

Whatever kinds of consulting services you provide, you can learn how to productize your consulting business with online courses you create with a learning management system like the LifterLMS plugin for WordPress.