Today I interview Mark McDougall. Marc helps B2B SaaS companies book more demos & trials by optimizing their site for conversions.

We discuss:

- How to use customer churn to learn more about your customers and ultimately learn how to sell to them better

- Two vital things every SaaS company needs to do right now

- How to communicate with your SaaS customers and offer solutions to their problems

- How the pandemic has affected SaaS companies

- What you can learn from immediate cancellations

- The benefits of using video in your outreach

Resources

– Connect with Natalie on Facebook

– Join SaaS Boss Facebook Community