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As a follow-on to a recent episode, I go in-depth into why and how it's important for both our clients and us to ensure our work isn't used before it's ready. Creative reviews — those work-in-progress presentations with the client — can be opportunities for the client to take hold of the work before contract terms are fulfilled. How can you prevent that from happening? Here's how I do it.
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As a follow-on to a recent episode, I go in-depth into why and how it's important for both our clients and us to ensure our work isn't used before it's ready. Creative reviews — those work-in-progress presentations with the client — can be opportunities for the client to take hold of the work before contract terms are fulfilled. How can you prevent that from happening? Here's how I do it.