Brian Eberman is currently the CEO of Zeenk, an actionable analytics company

for e-commerce sellers.

Zeenk provides companies with the forecasts, insights, and operating data they need to run their growing business across multiple sales and advertising channels. He has run multiple e-commerce companies, data analytics focused business, and has deep experience in AI and Robotics. Brian holds thirteen patents in Speech Technology, Internet Search, and Robotics along with a Ph.D., M.S., and Bachelor’s Degrees from MIT.

In this convo, we discuss:

- Brian’s assessment of DTC trends today, and the strategies brands are deploying to succeed in a challenging climate

- How the impact of privacy changes on DTC brands has impacted advertising platforms and Acquisition costs

- The importance of customer lifetime value to emerging brands, and how these brands managing and optimizing their business against this?