In this episode, Melinda Emerson chats with Donna Maria about her entrepreneurial journey and the concept of a Lifestyle CEO. They discuss the transition to a membership-based business model, core values, customer engagement strategies, and designing success on your own terms.
(0:00) Introduction: Melinda Emerson and Guest Donna Maria
(2:21) Donna Maria's Journey to Entrepreneurship
(4:12) Overview of Indie Business Network
(6:32) The Concept of a Lifestyle CEO
(10:10) Building a Lifetime Income Business
(13:32) Transition to a Membership-Based Business Model
(15:34) Sponsor: Small Biz Lady University
(16:36) Philosophy of a Lifestyle CEO
(18:00) Core Values and Customer Engagement Strategies
(20:17) Designing Success on Your Own Terms