From both the guest side and the host side, Daniel Rusteen’s experiences in the STR space have helped him create great strategies for optimizing your Airbnb. A pro in the field, Daniel coaches other STR investors to supercharge their STR properties. In this episode, he is sharing the importance of running your STRs like a business with two main points: using dynamic pricing and direct booking. Dynamic pricing tools are a must and while sometimes there’s a learning curve, it can be a game changer. Building out your online presence off of the Airbnb platform by using direct bookings can also change the game for STR business owners. 

Daniel has been a long term guest of mid- and short term rentals, and has a great perspective to share without listeners on things to think of if you want to get into MTRs. Many things that short term renters will overlook become nuisances to mid-term renters. You don’t want to miss this episode of Blue Gems, so go ahead and give it a listen!

Follow Daniel online:

► Website: https://optimizemyairbnb.com/

► Youtube: https://www.youtube.com/channel/UCwKwfQEYlbTCUynJHqjDmUA

► Instagram: https://www.instagram.com/optimizemyairbnb/?hl=en

Let's connect!

► Blue Gems Instagram: https://www.instagram.com/bluegemsgroup/

► Aidan's Instagram: https://www.instagram.com/aidangroll/

► JB's Instagram: https://www.instagram.com/jbinvested/

► Blue Gems Management: https://bluegemsmgmt.co

► STR Meetup: https://bluegemsgroup.com

Timestamps:

[00:00] Intro

[01:00] Who is Daniel?

[02:14] Running your STRs as a business

[04:02] Optimize My BnB

[05:45] Getting your review count higher and booking online

[09:03] Tools and software Daniel uses to run BnBs like a business

[12:36] Daniel’s book and potential titles

[15:33] The difference between STRs and vacation rentals 

[16:27] Mid-term rentals

[17:31] What Daniel looks for as a guest in a MTR

[20:34] Reviews for STRs vs. MTRs

[21:44] Blue Gems Management 

[22:12] Daniel’s lifestyle of living in MTRs and STRs: pros and cons

[27:37] A piece of advice for a new STR investor

[29:19] Where is the market going in 2024?

[35:24] One last blue gem

*None of this is meant to be specific investment advice, it's for entertainment purposes only.