Does your content make you sound like a broken record? That’s actually a good thing! While saying the same things over and over can feel tedious to you, it actually helps your audience. It lets them know what you’re an expert in!

Plus, let’s be real here — EVERYONE isn’t seeing EVERYTHING you post. With all the content that’s out there, things are always going to slip through the cracks. But that’s an opportunity for your business. If you’ve already written something transformative, why reinvent the wheel? Share it again instead!