Check out this week's blog post for more on how to retain customers

• In this episode I outline the challenge and power of cognitive bias that prevents organisations from around the world from realising customer growth potential and help you go beyond the basic strategies for customer retention.

We'll cover:

• How to prevent your company from being chosen last by your customers

• Why you should get out of the middle 

• Why you should always challenge your assumptions

• The single biggest action you can take to get out of the middle

 

Jermaine Edwards

Your Customer Growth Guide