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How to Secure a Successful Private Label Business Exit
Tony and Carol Meibock were the Co-founders of the private label beauty brand, TruRemedy Naturals. After growing the business for over three years on Amazon, they sold it to one of the big FBA aggregators in 2020.
Tony is currently consulting with other brand owners to support them in their journey to sell and exit their businesses.
In this episode…Being an e-commerce seller requires a lot of sacrifices, both personally and professionally, in order for the business to succeed. Many private label business owners on Amazon started their businesses to earn a living and because of their determination, they have grown them into valuable brands.
The rapid growth of profitable private label brands on Amazon has led to their increased demand by FBA aggregators in the last couple of years. The COVID-19 pandemic has also led to increased growth of e-commerce businesses as more investors choose to invest in players within this industry.
Join James Thomson in this episode of the Buy Box Experts Podcast as he interviews Tony and Carol Meibock, Co-founders of TruRemedy Naturals, about their successful e-commerce business exit. Tune in as they share what made them decide to sell their business to FBA aggregator, Perch, and how they prepared for the sale. They also discuss the challenges they faced in the process, the people who were instrumental to the sale, and what they learned about themselves from selling their business.
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By Joseph Hansen and James ThomsonTony and Carol Meibock were the Co-founders of the private label beauty brand, TruRemedy Naturals. After growing the business for over three years on Amazon, they sold it to one of the big FBA aggregators in 2020.
Tony is currently consulting with other brand owners to support them in their journey to sell and exit their businesses.
In this episode…Being an e-commerce seller requires a lot of sacrifices, both personally and professionally, in order for the business to succeed. Many private label business owners on Amazon started their businesses to earn a living and because of their determination, they have grown them into valuable brands.
The rapid growth of profitable private label brands on Amazon has led to their increased demand by FBA aggregators in the last couple of years. The COVID-19 pandemic has also led to increased growth of e-commerce businesses as more investors choose to invest in players within this industry.
Join James Thomson in this episode of the Buy Box Experts Podcast as he interviews Tony and Carol Meibock, Co-founders of TruRemedy Naturals, about their successful e-commerce business exit. Tune in as they share what made them decide to sell their business to FBA aggregator, Perch, and how they prepared for the sale. They also discuss the challenges they faced in the process, the people who were instrumental to the sale, and what they learned about themselves from selling their business.