Many coaches open their doors, hang their shingle, and wait for people to make inquiries about their coaching services. But in the earlier days of my career as a self-employed coach, I learned right away that it’s a bad idea to wait for people to give you their money. There’s nothing wrong with going out to the world to sell your coaching services - to let people know how you can help them and the solutions you have to offer.

 

In this episode, I go way back to the dawn of time to share what I’ve learned from my first foray into self-employment. I illustrate my experience of living in a countryside boarding school and describe how I learned to juggle from my maths teacher. I explain how I began to make money out of busking as a juggler and discuss how I positioned myself to make people pay me more money. I also explain why you shouldn’t wait for potential coaching clients to initiate a conversation with you and underscore the power of actively taking your sale to the marketplace.

 

 

 

“Take the sale to the person. Hang your shingle, show other people are doing it too, and take the sale to the marketplace.” - Matthew Kimberley

 

 

 

This week on Book Yourself Solid® Marketing For Coaches Podcast:

 

• How my life in a boarding school in the UK countryside solidified my identity as a ‘proud weirdo’
• A growing desire for pocket money and getting my first gigs
• The beginnings of my career as a self-employed...juggler
• A hat on the floor and asking people to invest in the Matthew Kimberley Fund
• The psychology of social proof and the power of peer pressure
• Why presentation matters
• Getting serious with my juggling career and how I doubled my busking income
• Why you shouldn’t wait for potential clients to make inquiries about your services
• How employing Ben, my first assistant, impacted my juggling income
• The importance of taking your sale to the marketplace

 

 

 

 

Get More Clients in 60 Days!

 

Did you know there are five simple things you can do each morning that can help you get more client enquiries, book yourself solid, and skyrocket your bottom line?

 

My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow.

 

So, if you’re ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website.

 

 

Get More Leads, Prospects & Clients

 

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