<p>So many associates avoid the more expensive items because they either can't afford it or personally don't like it. Use today's tip for both managers and associates to be able to sell your premium items.</p>

So many associates avoid the more expensive items because they either can't afford it or personally don't like it. Use today's tip for both managers and associates to be able to sell your premium items.

How to sell the more expensive merchandise

Retail Today with Bob Phibbs is a daily digest guiding brick-and-mortar retailers to gain better traction, generate more revenue, and stay strong in their market.

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How to sell the more expensive merchandise

How to sell the more expensive merchandise