How does the algorithm work on Instagram reels? What do you need to do as a business owner to use social media as an advantage to promote your products? How else are you going to learn from it if you don’t do things on your own?

This week’s Healthcare Hacks and Connection, Nathan Navas and Victoria Sekely will talk about the hurdles to overcome as a business owner from the beginning and how to deal with people on social media while selling to your clients. They will also discuss how social media gives you an opportunity to talk with the community and how it influences you to share your experience through it.

Victoria Sekely is a Manhattan-based Physical Therapist with a passion for all things running. Victoria graduated with a Bachelor of Science degree from Georgetown University and went on to complete her Doctorate in Physical Therapy from New York University. Victoria is also a USATF Level 1 and RRCA certified run coach. She is dedicated to helping runners of all levels by using her skills and knowledge to assist runners who are rehabbing from an injury, interested in injury prevention, and/or looking to improve their training with custom running programs. 

They will touch on such topics as:

• The biggest hurdle is the figure of failure and the beginning of recognition from the first few months of being a business owner.
• Making mistakes is the only way to learn.
• Just do it. Don’t look back. Put one step forward every day.
• Keep building every day on what you love.
• Bring yourself back to the beginning of why you started to keep yourself motivated in every aspect of life.      
• As long as you are talking to your community, social media is not worth obsessing over.
• Your story on Instagram is where people get to know you outside of what you normally do.
• Consistency with your content that you are actively posting on to your page doesn’t really matter what you post on your stories because it is done for people to get to know you.
• Make sure your giveaways are tailored to your clients.
• You should never discount what you are selling. It should always be worth what it is worth.                     

Hack: If you are trying to sell something, whether it is someone else’s sponsored content or your own content, you have to love it and speak from the heart.

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Additional Resources:

Reach out to Victoria: 

Social: 

Instagram: @trainsmartrunstrong

Website: www.trainsmartrunstrong.com

Reach out to Me:

Socials:

Instagram: @thepodcast_doc

Facebook: www.facebook.com/nate.navas

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physiomemes.com (Discount code = Nate20)

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