More than 33 million people in the United States suffer from overactive bladder problems. Bladder health programs are being established in existing and new clinics to treat this issue that is rapidly growing, especially among the elderly. NP Helen Carcio began a certification program on the internet that teaches medical entrepreneurs how to establish these clinics. She joins host Mimi Secor to discuss start-up costs, the treatment process and the role of the NP and PA in this groundbreaking new expertise.