Predictable B2B Success

How to shorten the sales cycle and drive growth easily


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Discover the secret to shortening the sales cycle and easily growing your business!

"It is okay to disqualify. However, it is better to get them out quicker than spend a waste a bunch of time trying to get them to close or worse yet, actually closing them and then having a headache that you can't get rid of." - Kevin Snow.

Kevin Snow is the founder and CEO of Time On Target, an Army veteran, entrepreneur, sales expert, and technology gate. He has helped businesses close over $150,000,000 in new business by leveraging existing relationships and better communicating their products' differentiating benefits.

Kevin Snow is a Captain in the Minnesota National Guard and worked for a networking organization with over 50 chapters and 1500 members. When other regions asked him to teach them how to launch groups, Kevin founded Time on Target so he could take money for his services. 

After returning from deployment in Kuwait, Kevin realized he needed to create a scalable business and began consulting on process development and automation for businesses. He also trained businesses to shorten the sales cycle and drive growth quickly.

Kevin's superpower as an introvert was that he asked excellent questions and strategized processes, enabling businesses to move clients from not knowing them to being their best customers. His closure mindset also allowed him to disqualify prospects while providing a fallback position. This made Kevin the go-to person for entrepreneurs to learn.

In this episode, you will learn the following:

  • Why we should stop going for the close but go for the closure instead
  • How to close 80% of your sales in 1 meeting
  • How to evolve sales conversations for an educated buyer
  • How to use automation to accelerate the sales cycle
  • How Kevin Snow transformed his job into a scalable business
  • Strategies for moving clients from not knowing you to being your best customer
  • The benefits of disqualifying prospects and networking with competitors
  • And much, much more...


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Predictable B2B SuccessBy Sproutworth

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