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How to Stand Out as a Product Marketing Manager in 2025 | Ft. Amruta, PMM Leader @Amazon
Looking to break into product marketing or stand out in your next PMM interview? 🚀
In this episode of Behind the Brief, I sit down with Amruta Hunnurkar, a seasoned Product Marketing leader at Amazon Alexa Echo (EMEA), to talk about:
✅ What hiring managers really look for in PMM candidates
✅ Why most job descriptions are broken (and what to do instead)
✅ How to position yourself like you would a product
✅ Trends shaping product marketing in 2025 – from AI to specialization
✅ Why executive presence and GTM thinking are no longer optional
This is the episode every PMM, aspiring or seasoned, needs to watch. 🔥
Get full access to The PMM Brief at pmmshruti.substack.com/subscribe
View all episodes
By ShrutiLooking to break into product marketing or stand out in your next PMM interview? 🚀
In this episode of Behind the Brief, I sit down with Amruta Hunnurkar, a seasoned Product Marketing leader at Amazon Alexa Echo (EMEA), to talk about:
✅ What hiring managers really look for in PMM candidates
✅ Why most job descriptions are broken (and what to do instead)
✅ How to position yourself like you would a product
✅ Trends shaping product marketing in 2025 – from AI to specialization
✅ Why executive presence and GTM thinking are no longer optional
This is the episode every PMM, aspiring or seasoned, needs to watch. 🔥
Get full access to The PMM Brief at pmmshruti.substack.com/subscribe