In this episode, we’ll explore how businesses can stand out in a saturated market through better business model design. We’ll discuss the importance of exploring the unproven needs of a large market and how a unique value proposition can set your company apart from the competition. We’ll also take a closer look at Tesla’s success in identifying untapped large market potential and how it unleashed growth through a new value proposition. So, tune in to learn how to implement a better business model design to continuously evaluate and improve your approach.