Really comes down to connecting more things that can make us smarter and our agencies better.

That's the groundswell sentiment bubbling up from the industry's most passionate data freedom fighters.

The people that want to stop doing the same work twice and introduce a level of customization most think is impossible.

When both sides of the industry are armed with that cooperative knowledge, the customer will truly have a worthwhile experience.

I put together a little remix for this special 100th episode of Agency Nation Sound to celebrate the revolution already in progress.

P.S. You can keep fighting the good fight here.