Humans in Accounting

How to Start a Solo Accounting Firm from Scratch | Michael Eckstein


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In this episode of Humans in Accounting, we sit down with Michael Eckstein—founder of Resting Business Face—to talk about how he built a solo accounting firm that’s profitable, niche-focused, and 100% aligned with the life he wants to live.

From building a business while traveling full-time to saying no to bad-fit clients, Michael shares his honest take on what works (and what doesn’t) when going solo.

Hosted by Alex Roman, this episode dives deep into niching, client boundaries, content marketing, and keeping it real in an industry full of templates and noise.

💬 Subscribe for more real conversations with accounting professionals redefining the game.

✨ Featuring: Michael Eckstein — @Resting Business Face🎙️ Hosted by: Alex Roman — Humans in Accounting / South Offices

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Humans in AccountingBy South Offices