Email marketing only works if you have people to email. You need an email list. But how do you even begin to build that email list? It is a daunting task because there are so many different tactics that you can use. In this episode, I tell you the seven things you need to get started, and I also share my favorite eight ways to get people to signup. Some of the tactics I'll discuss is underutilized but are some of the most effective. 

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